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DEPARTMENT: Robotic Surgical Technologies Marketing, Japan
REPORTING TO: Senior Commercial Director, RST Japan

Main Mission of Job

The Principal Marketing Specialist is responsible for transitioning the Global Marketing Commercialization plan for the Advanced MIS Platform to the Japan Commercial plan. From a Downstream Marketing perspective, this position will work with COT leaders/regional ambassadors to ensure execution of fiscal plan while identifying and supporting market development initiatives. Within the region of responsibility, the Principal Marketing Specialist will ensure alignment to the Global Strategy, will assess and help to build/expand functional capabilities while serving as the regional conduit for Global Marketing, but will plan, lead and direct the marketing for the product portfolio.

This highly visible role offers candidates an opportunity to develop and implement profitable growth strategies for a key business franchise within Medtronic.  Candidates with appropriate experiences will find this position rewarding & yielding multidisciplinary challenges, as well as opportunities for career growth.  An ideal candidate for this position will possess strong marketing, healthcare, & managerial experiences with notable strategic thinking skills. Knowledge of the hospital/surgical space is required.

Main Responsibilities

Upstream Marketing:

• Identification of upstream opportunities for market including organic and inorganic opportunity assessment

Downstream Marketing:

• Identify and support market development initiative
• Develop strategies and execute marketing plans and programs, both short-and long-term, to ensure the profitable growth and market share of the assigned portfolio.

Information Technology Service and Data Solution Marketing:

• Consultation on hospital IT network solution
• Develop service solutions on Medical IT network along with cyber security guideline
• Build strategies and execute data management business including AI technologies

Strategic Input:

• Voice of region within PMT
• Develop promotional strategies, sales support materials, educational aids, etc. to grow market share to ensure sales excellence.
• Oversee the development of customer satisfaction survey and needs assessment to continuously improve business models and communicate to global partners.

Regional Ambassador:

• Ensure alignment to broader Surgical global strategy
• Assess and support to build/expand functional capabilities
• Conduit to regional marketers
• Align with Digital Surgery business to provide overall IT solution to hospitals

<Must Haves>

Job Experience

• 10-15 years of experience in Marketing and Sales.
• Proven success in marketing and business management.

Skills/Qualifications

• Executing in the Matrix, Strategic Agility, Managing Vision & Purpose, Decision Quality, Business Acumen and Innovation Management

Education

• University degree or its equivalent, MBA a plus
• Engineering degree is a plus
• Specialist on Cyber Security Control is a plus

Nice to Haves

Job Experience

• Certification in sterile processing (e.g., CBSPD, CHL (HSPA)) is a plus as higher than 2nd level/class which is recognized by Japanese society.
• Medical cloud service consultation is a plus

 ORGANIZATIONAL RELATIONSHIPS/SCOPE

The Principal Marketing Specialist reports to a Senior Commercial Director, Robotic Surgical Technology, Japan.

The Principal Marketing Specialist will also work with Finance, Sales Operations, R&D, Training and Service  departments with regards to product sales tools, as well as other relevant issues.

WORKING CONDITIONS

Key element is flexibility and ability to work independently.

Ability to travel as much as necessary for position (up to 70% travel).

This role requires commuting to the Medtronic Innovation Center (MIC) approximately once a week.

DISCLAIMER

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of employees assigned to this position.